Seasonal Stitches: summer fashion trends 2013 from 109°F

Inspired from the world’s rich embroideries, motifs and patterns from Russian folk-art, exotic Mexican to Indian florals and paisleys; a foliage of the rich forest to tapestry styles, it’s time to join 109°F for an embroidered trip called Seasonal Stitches for an intriguing fashionable summer look! Incorporate the magic of needles and threads on beautiful and bright hues of pinks and yellows. Lay the foundation of ethnic embroideries with a modern twist its Seasonal Stitches from 109°F.

Experience the choicest collection of inventive embroidered garments meticulously done by master craftsmen and exclusively obtainable at 109°F. A range of free spirited tunics, blousons and dresses that can be teamed with denims, shorts or leggings provide the perfect summer look to create a unique independent style. Grab all the attention with bright Indian floral tunics that offer a bold, intense yet feminine spring look, an assured hit fashionwise. Scarlet summer berries and classy whites with peasant styled blousons, shorts and tunics create a classic combination of patterns and colors, an unmatched uniqueness.

Speaking about the collection, Mr. Radhesh Kagzi, President 109°F, said “109°F places its fashion philosophy on thoughts and innovations that get you the hottest international trends the moment they become trendy. Every collection from 109°F stands true to this philosophy. From fabric to styles to hues and craftsmanship, our goal is to keep you at the helm of global fashion. Seasonal Stitches is our offering of the best most intricate designs of embroideries that are a perfect fusion of ancient and modish styles.”

109°F is available at all Shoppers Stop, Pantaloons, Central, Lifestyle, Westside and Reliance Trends outlets across India.

It is also available at Mumbai: Linking Road – Khar, Atria Mall, R City Mall, Phoenix Market City; Navi Mumbai: Inorbit Mall – Vashi; Pune: Inorbit Mall, Amanora Town Centre; New Delhi: Rajouri Garden, Kamla Nagar, Lajpat Nagar; Gurgaon: City Center; Kolkata: South City Mall; Siliguri: Cosmos Mall; Hyderabad: GVK One; Amritsar: Alpha One; Chandigarh: Elante Mall; Ludhiana: West End Mall; Bengaluru: Inorbit Mall, Whitefield; Nagpur: Empress Mall; Raipur: Magneto Mall; Bhopal: DB Mall. Log on to to locate the store nearest to you.

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